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Thursday, November 30, 2006

(Ambient Insight) US Mobile Learning Market Reaches $460 Million in 2006

Ambient Insight research identifies top revenue opportunities for m-learning suppliers.
Seattle, WA (PRWEB) November 28, 2006 -- Ambient Insight today announced two reports on the 2006-2011 US Mobile Learning market. Executive overviews of the reports are available for free at http://www.ambientinsight.com/Reports/MobileLearning.aspx

The market for Mobile Learning products and services across all the buyer segments is growing by 27.2% and will exceed $1.5 billion by 2011. There are now waves of new products hitting the market including language learning, test prep, training podcasts, personal learning tools, location-based services, device-embedded reference, wireless decision support, and handheld continuing education content."Unlike elearning which is dominated by corporate buyers, Mobile Learning is being driven by consumer, government, and healthcare buyers," said Sam Adkins, chief research officer.

Packaged content will account for the largest revenues for suppliers throughout the forecast period. Adkins breaks out revenues for seven distinct types of packaged content in his report.

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